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thecheapskirt
Posts: 2123
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Posted: Fri Jun 15, 2012 11:02 am Post subject: |
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I brand each store differently.
They match what I'm selling, not who I am. |
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MoonwishesStore moderator
Posts: 17389
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Posted: Fri Jun 15, 2012 1:00 pm Post subject: |
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Quote: | I brand each store differently.
They match what I'm selling, not who I am. |
And that is perfectly valid as long as each time you move that store or business you aren't trying to rebrand it. Unless of course you got tons of bad feedback and you want to leave it behind
Just trying to say that a stores name should be a logical business decision not done on a whim that will change the next time you pick up roots and move. It is why a company can call itself YUM and go on to own Taco Bell and Pizza Hut. Those restaurants have their own branding within the overall business scope.
I personally don't care what anyone calls their store, but for those who have never thought about the implications of their store name and changing it I brought it up for discussion as a learning opportunity so that next time they move or when they try to expand it might come to mind. |
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